Local Service Marketing Arizona | Roofers, HVAC, Trades | Savage Social

Industry / Service-Based Local Businesses

Local marketing that keeps your phone ringing, every day.

Roofing, HVAC, plumbing, electrical, pest control, landscaping, garage doors, pool service. We build campaigns that drive measurable inbound calls — not just clicks on a website.

$28
Cost Per Call
51%
Call-to-Booking Rate
320%
Year-Over-Year Growth

The problem

You're paying for clicks. You should be paying for calls.

Local service businesses live and die by booked jobs. We build campaigns measured in cost-per-call and cost-per-booked-job — not impressions, clicks, or web sessions. Google Local Service Ads, Meta lead-gen with direct call-forwarding, and tracked phone numbers on every touchpoint.

Talk to us

Start with the $250 audit — $490 limited-time.

Credited back in full when you sign up. We'll send you a custom playbook for your industry & market.

Book My Audit →

What we do for you

A full-stack growth program — tailored to your industry.

Google Local Service Ads

Google's pay-per-lead program that puts you above regular search results. Highest-intent traffic in local service marketing.

Search + Display Campaigns

Capture both intent-driven searches ('roof leak repair Phoenix') and awareness retargeting.

Meta Lead-Gen + Call Funnels

Facebook/Instagram campaigns with direct call-forwarding. Best for awareness and emergency services.

Service-Area Page Strategy

Geo-targeted landing pages for every suburb you serve. '[Service] in [Suburb]' ranks well and converts.

Review & Reputation

Active review generation across Google, Yelp, Angi, BBB. Local service buyers check reviews obsessively.

Tracking & Attribution

Every call tracked, recorded, and attributed to the campaign that drove it. No more 'we don't know what works.'


Real results

Case study: Phoenix roofing company

A roofing company in the West Valley was spending $6k/mo across two agencies and getting maybe 30 calls a month. We took over both budgets, killed the Yelp ads, doubled down on Google LSAs and Meta. Within 6 months: 80+ calls/month at $28 cost-per-call, 51% booking rate, $340K in attributed work won.

80+
Calls / Month
$28
CPC
$340K
Revenue (6mo)
9:41● ● ●
Campaign Dashboard
Active
80+
Calls / Month
$28
CPC
$340K
Revenue (6mo)

Frequently asked

Questions before signing up.

How fast can I start getting calls?
Google Local Service Ads can drive calls within 7-14 days of approval. Meta campaigns typically generate first leads in 5-7 days. Organic + local SEO takes 60-90 days for meaningful lift.
What if my service area is small?
Smaller service areas can be a strength — less competition, easier to dominate locally. We've worked with single-suburb HVAC companies and statewide roofers. The strategy adapts.
Do you handle Google Local Service Ads (LSAs)?
Yes. LSAs are pay-per-lead and require active management to keep CPL low. We optimize daily during peak season for clients running them.
What about Angi, HomeAdvisor, Thumbtack — do you replace those?
We typically reduce or replace them. Marketplace leads are cheap upfront but expensive long-term (you're competing on price with everyone else). Direct campaigns build a brand you own.

Ready when you are

Ready to scale your practice?

Start with a $250 audit (was $490). We'll send you a strategy playbook custom to your business and your market.

Book My $250 Audit → Need a custom package?